The fight between the top 10 most valuable brands of the world continues on, as we enter 2012. All of them have flourished since the past year(exempt a few), but some have profited than their competitors. So we are here for you with a list of the world’s Top 10 Most Valuable Brands of 2012 and their current values. Keep reading to check them out.
1. Coca Cola
The drinks-producing company remained at the top with just a 2% increase in its value. Its total value remained almost the same, $71.86 billion.
IBM(short for International Business Machine) edged nearer to Coca Cola with a mild increase in its value, almost 8%. Its value in 2012 is $69.905 billion, just $2 billion behind Coca Cola.
The ever-growing company seems to have dropped its value a little, probably because of it’s efforts to make Windows Phone a success. It’s value dropped 3% to $59.087 billion, and if it continues to loose money on Windows Phone, it might drop a little more.
Everybody’s favorite search engine and the manufacturer of Android, had a big year. It increased it’s value a big 27% in 2011, to have a value of $55.317 billion in the starting of 2012. It seems to be going to the top, because of the boost in the sales of Android.
5. General Electrics
The American multinational conglomerate corporation, General Electrics Company or GE for short had an almost unusual year. It remained neutral with neither profit nor decline with 0% change in brand value. It stands at a brand value of $42.808 billion, same at which it stood an year before.
The world-wide-restaurant brand followed behind with a mild 6% increase in brand value, while it’s total brand value remains at $35.593 billion with just a little increase.
The favorite PC-processor-brand had a pretty good year infact, increasing it’s value a big 10%. It now stands at a brand value of $35.217 billion.
Here comes the big gun of 2011, with record figures and the best brand-value increase. It got an astounding 58% brand value increase. Well that may not be considered that much surprising when you consider the great success of the iPad 2, and the all-time-high sales figures of the Mac. If Apple continues at this pace, it might be at the top in a matter of years. With near double increase in brand value, now Apple’s brand value is $33.492 billion.
Disney remained as neutral as ever, and came in just ahead of Hp. It would have been demoted to number 10, if it had not got that 1% increase in brand value and Hp had been just a little better. Disney’s brand value became $29.018 billion with just a tiny increase.
Although Hp got a 6% increase in its brand value, but it would have been a lot greater than that, only if Hp hadn’t ruined it’s sales sheet with the Hp TouchPad. Hp now has a brand value of $28.479 billion.